The evolution of BR Mania's Drupal Portal, powered by Acquia Site Studio
Following the rebranding of Petrobras gas stations, BR Mania needed to modernize its digital presence to reflect its new visual identity and better serve its visitors.
Dexa supported MRM in this reconstruction, leveraging Acquia Cloud infrastructure and Acquia Site Studio to create flexible, reusable components that the editorial team can easily manage. The result is a highly productive and scalable Drupal portal for the convenience store network, fully aligned with the brand’s new visual standards.
CONTEXT
Eliminating technical bottlenecks in retail management
CHALLENGE
BR Mania required a digital platform that enabled agile content updates without requiring developer intervention for every editorial adjustment. Additionally, we needed to provide a strong feature that lets visitors find nearby gas stations via geolocation or manual search.
Empowered content management
Creating manageable components and features that enable the content team to publish and update the portal independently, without writing a single line of code.
Geolocation & store discovery
Implementing an efficient locator that allows users to find nearby stations through real-time geolocation or manual ZIP code search.
Empowering retail through low-code and custom engineering
Our solution focused on eliminating technical bottlenecks - Dexa engineered a Drupal portal based on Acquia Site Studio, enabling editorial autonomy, layout flexibility, and deployment speed. We built an architecture of reusable, configurable components fully integrated with the CMS. Additionally, we developed custom Drupal modules to address specific project rules, including the ZIP code search functionality. This approach seamlessly connected editorial demands with bespoke integrations on a stable, scalable technical foundation.
Elevating the retail journey: speed, style, and scalability
Implementing Acquia Site Studio and rebuilding the Drupal environment allowed us to deliver a modern portal that is fully consistent with Petrobras’s new visual identity.
With the new Drupal portal, BR Mania now operates on a more agile and flexible CMS, supported by a stable technological foundation ready for future evolution. The "Find a Station" locator significantly improved the user experience, seamlessly connecting the brand's digital presence to customers' real-world journey to find a nearby location.
BR Mania
As a powerhouse in the Brazilian retail landscape, BR Mania serves as the premier convenience destination at Petrobras stations. Dedicated to supporting on-the-go consumers, the brand operates a massive nationwide network providing essential goods and services to millions of people every day.
